MechSauce eLiquids

Project Details //

Close your eyes and picture this: dreamy goodness on the inhale, crazy satisfaction on the exhale. That’s what MechSauce is about. The company is committed to setting the standards high and changing the game of vaping, by bringing vapers a multidimensional vape experience. MechSauce is carefully manufacturing its own eJuice and ensuring there are no corners cut. They use only the highest quality, American-sourced, pharmaceutical-grade ingredients to craft their premium eLiquids, with strict manufacturing processes in a sterile, clean facility.

We came up with a unique design, inspired by the fantasy world of zombies and other horror themes. We preserved the existing logo of the client in order to maintain and protect the equity that company has built over the years, aid MechSauce in the transition, and facilitate instant recognition. The overall visual language and choice of colors is gender neutral and all inclusive. This relaxed, yet professional look and feel creates a distinctive personality that sets the company apart.