The professional marketers at
efSmart Marketing Services have served clients in a wide range of industries.

Their operating philosophy is simple: First, we toss out the box - the inside and the outside - then, set clear objectives, develop plans, strategies, and creative to achieve these objectives, execute the plans, analyze results and adjust the plan as required to achieve the objectives.

Managing Partners Hall & Kimbrough

efSmart managing partners have experience in both America’s most respected advertising agencies and industries. Their resumes represent many years of work in diverse marketing disciplines.

John Kimbrough is a passionate advocate of integrated marketing who excels at converting insights into compelling communications.

Looking to those ideas that can be leveraged seamlessly across all elements of the marketing mix, Kimbrough is the mind behind such diverse advertising and marketing communications campaigns as Burger King, Colgate-Palmolive, Del Monte Foods, Gerber Products, Gatorade, RC Cola, Fleischmann’s Liquor, General Tire, Lufthansa Airlines, Norwegian Cruise Lines, Sea Escape Cruises, The Big Red Boat and the Bahamas Ministry of Tourism, among others.

Beginning his career in the advertising business in New York, Kimbrough worked for DMB&B and Wells Rich, before co-founding Caravetta Allen Kimbrough, an agency in Miami with more than $60 million in today’s billings that was subsequently acquired by BBDO, one of the world’s largest advertising agencies.

Stephen Hall is an award-winning creative director, art director, graphic designer, illustrator and visual communicator. Hall takes into account the client’s needs and objectives as the launching point for all creative work. His unique approach combines strategy with his more than 30 years of creative experience to bring about a client-driven resolution that has both visual power and communicative impact.

Among his roster of clients that range from universities to not-for-profit organizations to blue-chip corporations and service organizations are: Ryder System, Howard Hughes, Texaco, Burger King, American Express, Georgia Institute of Technology, The University of Massachusetts, Mercer University, Holland & Knight, P.A., Applied Global Technologies

Working across teams of highly talented individuals, Hall project manages each step of the creative process to bring a senior-level view and ensure that outcome is delivered on time and within budget with ongoing communications throughout.

In concert with their professional staff, Steve and John bring a unique focus, energy and professionalism to their marketing solutions.

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