|
Activity
|
efSmart
|
Ad Agency
|
PR Firm
|
Internet Co.
|
Graphics Co.
|
|
Strategic Marketing Planning
|
Yes
|
No
|
No
|
No
|
No
|
|
Strategic Creative Development
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Strategic Advertising Planning
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Publicity / PR
|
Yes
|
No
|
No
|
No
|
No
|
|
Media Planning & Buying
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Corporate ID / Branding
|
Yes
|
Yes
|
No
|
No
|
Yes
|
|
Design & Production
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Internet Strategies + Planning
|
Yes
|
No
|
No
|
Yes
|
No
|
|
Internet Advertising
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Intranet
|
Yes
|
No
|
No
|
Yes
|
No
|
|
Extranet
|
Yes
|
No
|
No
|
Yes
|
No
|
|
Package Design + Production
|
Yes
|
No
|
No
|
No
|
Yes
|
|
Event/ / Tradeshow Strategies
|
Yes
|
No
|
No
|
No
|
No
|
|
Tradeshow Exhibit Design + Production
|
Yes
|
No
|
No
|
No
|
Yes
|
|
Strategic Sales Planning
|
Yes
|
No
|
No
|
No
|
No
|
|
Market Research
|
Yes
|
No
|
No
|
No
|
No
|
|
Sales Forecasting
|
Yes
|
No
|
No
|
No
|
No
|
|
Forecasting / Results Analysis / ROI
|
Yes
|
No
|
No
|
No
|
No
|
|
Target Market Analysis + Definitions
|
Yes
|
Yes
|
Yes
|
No
|
No
|
|
Co-op Advertising Programs
|
Yes
|
Yes
|
No
|
No
|
No
|
|
Marketing Alliance Programs
|
Yes
|
No
|
No
|
No
|
No
|
|
Account Management
|
Yes
|
Yes
|
Yes
|
No
|
No
|
